Insights from our team: Romatex national sales manager

Romatex is a manufacturer and supplier of stitch-bonded non-woven material and other textiles in South Africa. Our products include linens, duvets and mattress protectors for the retail and hospitality sectors. Our homeware and textiles are sought after by bed and breakfasts (BnBs), boutique hotels, lodges and guest houses, as well as retail stores nationwide. 

Our retail customers include large chains, such as Woolworths, Mr Price, Makro, Pep and more. Romatex has a longstanding proven track record of quality and reliability, ensuring that our customers receive world-class textiles on time. The national sales manager at Romatex, Megan Fonseca, shares some insights into her responsibilities and these retail customers.

Romatex factory floor in Cape Town, South Africa

Insights from Romatex national sales manager

Megan Fonseca is, essentially, the link between the manufacturing division at Romatex and the retail customer. She not only oversees sales through our stores, but she also ensures that all orders are delivered on time and at the high-quality standards that Romatex has become known for. 

She heads up a team of nine who are all committed to customer satisfaction and building closer relationships between the company and its customers. This means ensuring long-term relationships and building trust with buyers, whether they are individuals, procurement managers or business leaders themselves.

“I have worked on both sides of the fence and was a retail buyer for a major retailer for three years. I learned a lot about myself and the corporate world during this time and realised my heart is in manufacturing. Romatex staff have such pride in their work which is born out of a culture in the factory,” she says.

The bonds between employees at the company are also vital for morale and team cohesiveness. “I regard the staff members as my internal customers and the relationship with them is just as important to me. In fact, at Romatex, the staff are more like family,” explains Fonseca.

Home linen coming off a machine at Romatex textile industry

Where Romatex is heading

Romatex has been through many evolutionary phases in its 50-year history. “Every time we take a new division on board or decide to change it, it takes dedication and hard work to get everything up to speed,” she says.

In terms of future plans for her division, Fonseca points to expanding the range of textiles and products available. “We are experts in duvet and pillow manufacturing with years of experience,” she states. The future goals for the division are built upon past and present learning opportunities.

“What we have come to learn is to keep it simple, which would speak to the short- and medium-term goals. [Our] long-term goals are to grow the business in the hospitality industry, which is coming back in leaps and bounds after the Covid break,” Fonseca highlights.

She runs her sales department with efficiency and attention to detail – abiding by the quote by Benjamin Franklin; “Never leave till tomorrow that which you can do today.” If you’re looking for textiles, stitchbond, homeware or linens for your house, hospitality company or retail store, then visit Romatex today. Find out what else is available on the website. For more information about our various products and textiles, please contact us today.


Romatex is a leading manufacturer and supplier of stitchbond and other textiles for the retail and hospitality sectors. Romatex is a Level 2 B-BBEE company that is owned by Deneb Investments Limited, a subsidiary of Hosken Consolidated Investments (HCI), which is listed on the Johannesburg Stock Exchange (JSE). 

Our head office is based in Cape Town but we have branches in Gauteng, KwaZulu-Natal, the Eastern Cape and the Free State. For more information about our products, please contact Follow us on Facebook, LinkedIn and Instagram for our latest news and industry insights.

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